IS IT CAKE?

For this project that I completed in my STYLE class, I was tasked with creating an integrated campaign for the Netflix series “Is it Cake?”. My partner, Brianna Domenech, and I both decided that for the campaign we wanted to make a series of social media ads, out-of-home ads, and a TV spot; the latter being the highlight of the project. It required multiple people to help us film in my apartment and my roommate, Walker Moore, offered us some good help and advice as the resident film major.